Prima Power Launches Express Robot Cell in Australia and New Zealand with IMTS Machinery
Melbourne, Australia – November, 2025 — IMTS Machinery, a leading supplier of advanced sheet metal machinery in Australia and New Zealand, has announced the official launch of the Prima Power Express Robot Cell, a cutting-edge automated robotic press brake system designed to revolutionise sheet metal fabrication across the region.
Developed by global manufacturing technology leader Prima Power, the Express Robot Cell is a compact, plug-and-play robotic bending solution that delivers unmatched precision, flexibility, and productivity. This innovative system is now available exclusively through IMTS Machinery.
Key Industries Served
The Express Robot Cell is engineered to meet the demands of a wide range of industries, including:
- HVAC (Heating, Ventilation, and Air Conditioning) – for high-volume, precision-formed ducting and components
- Electrical Enclosures – for consistent, repeatable bending of cabinets and panels
- Metal Furniture – enabling efficient production of frames, panels, and structural parts
- Appliance Manufacturing – for forming complex sheet metal parts with high repeatability
- Automotive Components – supporting lean manufacturing with fast cycle times and automation
- General Sheet Metal Fabrication – ideal for job shops seeking to automate and scale operations
A Leap Forward in Sheet Metal Automation
At the heart of the Express Robot Cell is the eP0520 servo-electric press brake, offering 55 tons of bending force and a 2,320 mm bending length. Paired with a 6-axis industrial anthropomorphic robot and a 3-axis Cartesian loader, the system ensures seamless part handling, from loading and centering to bending and unloading.
The entire setup is mounted on a pre-assembled metallic platform, significantly reducing installation time and minimising production downtime. Its compact footprint makes it ideal for space-constrained workshops, while its automatic tool-changing system allows for rapid adaptation to different part geometries without manual intervention.
Smart Factory Ready
One of the standout features of the Express Robot Cell is its scalability. While it can operate as a stand-alone unit, it is also designed for seamless integration into smart factory environments. The system supports connectivity with Flexible Manufacturing Systems (FMS) such as Prima Power’s Night Train and can be upgraded to include Automated Guided Vehicles (AGVs) for fully autonomous production.
Local Support, Global Innovation
IMTS Machinery, known for its deep expertise in sheet metal solutions, will provide local sales, installation, and support services for the Express Robot Cell across Australia and New Zealand. This partnership ensures that manufacturers in the region can access world-class automation technology backed by responsive, on-the-ground technical support.
“The Express Robot Cell is a game-changer for Australian and New Zealand manufacturers looking to boost productivity, reduce manual handling, and future-proof their operations,” said Simon Hales, Business Development Manager at IMTS Machinery. “We’re proud to bring this advanced solution to our market in partnership with Prima Power.”
Key Benefits at a Glance
- Plug-and-play installation with minimal setup time
- Automatic tool changing for flexible, unattended operation
- Compact design for space efficiency
- High-speed bending with short cycle times
- Smart factory integration with FMS and AGVs
- Local support from IMTS Machinery
For more information or to request a demonstration, visit the product page.

